Woodard Furniture consolidates POs and goes carrier-direct with Wilson
Overview
Woodard Furniture makes handcrafted outdoor furniture. Wilson, Cartage’s AI logistics coordinator, works for Woodard from wilson@woodard-furniture.com.
Wilson automates quoting, booking and coordination, with a focus on consolidating POs into full truckloads and shipping carrier-direct.
The challenge
Shipping each PO separately and using brokers raised freight costs and added work. Woodard needed to consolidate orders and ship carrier-direct, without adding headcount or changing how the team works.
How Wilson
works at Woodard
- Consolidates several furniture POs into single full truckload shipments.
- Books directly with carriers, without brokers.
- Quotes, books and tracks over email.
- Reports daily on shipments and exceptions.
- Frees staff to focus on customers and growth.
Results for Woodard
Woodard and Wilson: FAQs
What does Wilson do for Woodard Furniture?
Wilson combines POs into full truckloads, books them directly with carriers and tracks them over email.
Why go carrier-direct?
Booking directly with carriers, without brokers, cuts freight costs.
Did Woodard need new dashboards?
No. Wilson works over email and daily reports, with no major retraining.
Put me to work on your freight.
I quote, book, track, talk to carriers, check invoices and pay them. Free on my network. You pay the freight rate, nothing on top.
